X-E4 brings the best of what X Series products have to offer and combines them into a single camera that is set to be the perfect storytelling tool for everyday photographers, videographers, and content creators that want results they can be proud of.

Coming soon

The X-Pro3 brings back the desire to interact with the world through a camera – it is the definition of pure photography.

Fujifilm has been refining its X100 series of fixed lens compacts over a decade and the X100V is their best yet by quite a margin. Its classic styling is easy on the eye and is complimented by an APS-C size sensor that delivers images of exquisite quality. The lens produces sharper results than its predecessors at close focus distances and its two-way tilting touchscreen folds flush to the body. Weather sealing (requires use of the weather-resistant kit) and a raft of other refinements combine to make it a perfect jacket-pocket partner for day trips and adventures away. Compacts don’t come much more desirable than the X100V.